Navigate

The designed environment is a memorable format for  for message hierarchy. Physical space enables people to physically  navigate the architecture of a story, product, or concept in a way that supports understanding and invites participation.

Researchers observed museum visitor patterns in a 2010 study and found that pathways were more theme-driven when displays were clearly identified and clustered by theme. The study also suggested that design elements like color may help reinforce the effects of labeling and clustering; meaning that cues from the designed environment provide subtle guidance to visitors exploring content within a space.

Wineman, J. & Peponis, J. (2010).  Constructing spatial meaning: Spatial affordances in museum design.  Environment and Behavior,  42(1), 86-109.

 The humpback whale migrates thousands of miles on a course so straight that it may only stray by a degree or less from the point of departure to the destination.

The humpback whale migrates thousands of miles on a course so straight that it may only stray by a degree or less from the point of departure to the destination.